Through my own observations, I have noticed the use of old cameras in visual merchandising, I saw an old camera in a display cabinet at Cult the other day in Brighton. However before that I was also noticing them being used at Topshop in London, in adverts and now they are selling old vintage looking cameras in Urban Outfiiters. There is a trend for old photos at the moment, and the whole theme of memories, souvenirs etc - these old cameras tie into this trend.
For sale from Urban Outfitters:
Forget compact digital cameras - wearing one of these babies round your neck is the new 'it' accessory - capture every moment, create memories.
Added 20th October: 
Kurt Geiger's ad.
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