I am afraid its only a small update today on shops' latest VM, as my camera ran out of battery on me! However before it died I managed to get a few pictures. Trend thats were apparent were the use of fake grass in windows, seen at Jack Wills and L'Occttaine (the latter of which also had crates and flowers). Also Lush is keeping with the travelling trend, and cardboard trend - by combining the two and using a cardboard suitcase to display products. Finally Diesel's new campaign 'be stupid' uses bright yellow and images of elephants - once again an inventive and innovative display.

Lush

L'Occttaine

Jack Wills

Diesel
All own photos
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